| Touring tends to be very high up on the list of things that bands want to get into, with touring abroad being one of the ultimate goals. But how to raise the cash? Steve Lawson recently toured America on a budget by staying and performing in people’s houses. We had a bit of a chat with him about how it’s going.
1) You’ve recently done an American tour entirely inside other people’s houses. Tell us why you decided to do that. My wife Lobelia and I started doing house concerts together about 3 or 4 years ago – I had previously played some solo house concerts, but our duo show seemed to fit perfectly in that more conversational, friendly environment. When our son was born 18 months ago, we moved to doing house concerts almost exclusively, as a way of continuing to tour with a baby. He loves getting out and meeting new people, and houses tend to be far easier places to manage the dual responsibilities of performing music and parenting at the same time! We’ve also found that booking and promoting house concert tours is MUCH easier than trying to book more traditional music venues is – we can book later, and be more flexible in how we go about routing a tour.
2) How did you go about finding houses to perform in? Was it difficult? It’s surprisingly easy – both of us have a small but committed audience for our music, and within those people, there are enough who are willing to host the house concerts. So we tend to just post a message on twitter and facebook and invite people to contact us if they’re interested in hosting. So far, it’s worked out great! Social media has made it so much easier to have conversations like that with our listeners, and to do the organising and promoting without having to spend hundreds of dollars on posters, flyers and local news ads.
3) Has it been successful? Would you say there are any particular advantages or disadvantages over touring in pubs/venues? We’re able to re-draw the lines around ‘success’ – the costs involved in touring are now so much lower, that the chances of us actually losing money on tour are very slim. And if we did, it’s not going to be a sizable loss. So we can play to small audiences and still make enough money to keep us on the road, knowing that every now and then we’ll have a show that ends up being a lot more profitable. Sometimes we’re able to get guarantees for shows, if they involve us driving a long way out of our way to play a speculative show. And of course, the human side of touring is so much more fun now – we make a lot of new friends, get to spend better quality time in places, to meet other musicians and music lovers as we go round. No-one’s getting rich, but you’d have to be insane to go into music with the aim of getting rich! That’s a great way to ruin what is otherwise an amazing privilege. The biggest advantages are that you can play in nicer places, through a better sound system to audiences who listen more intently, with no espresso or smoothie machines buzzing away, no drunks at the bar talking over what you do, no stopping mid-set for the meat raffle or any such nonsense. You’re not there to sell beer, you’re there for people who love music and care about the people who make it. So we get to tell a lot of stories about where the music comes from, to answer questions and to eat and drink with our audiences between sets. Come to think of it, there are very few things about pubs and venues that I miss…!
4) Do you think it was easier to find places to stay because you were an Englishman touring in America? Do you think, for example, that if you tried to do the same thing in the UK people would be less open to putting you up? We do do the same thing in the UK, and it works fine. My wife is from the US, so she’s the curiosity when we play in the UK. But I do know British artists who doing house concerts in the UK and do fine. If people like your music and are interested in you as a person, where you’re from is just one aspect of that. I’m not sure any Americans would go and see a British bassist just out of a love of our freaky accent!
5) I read on your blog that three of your gigs so far have been in art galleries – how did that happen? Total chance! The first was in Toledo, with a good friend and fellow solo bassist Steven Guerrero – he’s a wonderful musician, and we’ve played shows with him 3 times now. Each time, he finds an interesting place for us to play, and this time, it was in an art studio where a mutual twitter friend of ours works – an amazing artist called Steve Mockensturm. The Minneapolis show was booked about 10 days before the gig, via twitter – a twitter friend saw that we had a cancellation in Madison, Wisconsin, so invited us to play as part of a city-wide art weekend. We had an amazing time there. And the third one was again a late booking, via some more remarkable musician friends – Amy and Joe from the band Clatter, who found another beautiful creative space for us to play in called Zuzak’s in Boonville, Missouri. So there was no plan for that to happen, but the beauty of this kind of touring is just how flexible we can be, and how quickly a day off can turn into an exciting new gig!
6) What have been the highest and lowest points of this tour? The high point for me gig-wise was the show in the Minneapolis art gallery – I was able to play an hour long improvised set before we did our usual set, which I recorded and will be released at some point soon. But my favourite thing by far about touring is meeting up with some many amazing friends, old and new. The community of people who support our music around the world constantly surprises me, and getting to catch up with them and share music with them and their friends is a real privilege. Low point? Just tiredness – we’re doing some LONG drives and it gets tiring pretty fast.
7) Is touring in people’s houses something you’d do again? Would you look at doing it in other countries? Where would be your ideal place to tour like this? This is pretty much the only way we can tour as a duo now – we have our son with us, and playing regular venues would just prove too difficult logistically. So we’re looking forward to playing more house concerts in the UK and Europe before the end of the year! I think my ideal situation in anything is ‘variety’ – I love the way that our touring life is heading, and I hope it continues!
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